Makale
Tam Makale
Ulusal
2026
EVALUATING THE VISUAL EFFECTIVENESS OF EARLY BOOKING CAMPAIGNS FROM A NEUROMARKETING PERSPECTIVE: AN EYE-TRACKING STUDY
Turar Turizm ve Araştırma Dergisi
Cilt 15 · Sayı 1 · ss. 1–22 · 01.05.2026
Atıf için künye
Çakır, İ., & Buladi Çubukcu, B. (2026). EVALUATING THE VISUAL EFFECTIVENESS OF EARLY BOOKING CAMPAIGNS FROM A NEUROMARKETING PERSPECTIVE: AN EYE-TRACKING STUDY. Turar Turizm ve Araştırma Dergisi, 15(1), 1–22. https://dergipark.org.tr/tr/pub/turar/article/1805814
BibTeX
@article{cakir2026-53433,
author = {Çakır, İlknur and Buladi Çubukcu, Betül},
title = {EVALUATING THE VISUAL EFFECTIVENESS OF EARLY BOOKING CAMPAIGNS FROM A NEUROMARKETING PERSPECTIVE: AN EYE-TRACKING STUDY},
journal = {Turar Turizm ve Araştırma Dergisi},
year = {2026},
volume = {15},
number = {1},
pages = {1--22},
issn = {2147-0618},
url = {https://akademik.atauni.edu.tr/yayinlar/53433-evaluating-the-visual-effectiveness-of-early-booking-campaigns-from-a}
}