Girişimci Web Sayfalarının Değerlendirilmesinde Bulanık Bilişsel Haritalama Yönteminin Kullanımı
Özet
This study includes the subjects about which the web pages belonging to
entrepreneurs should have what kind of contents according to the market and activity
subject they deal with. In this respect, fuzzy cognitive mapping method was used in the
application of the study. The method can be used for the subjects who are immeasurable
or subjective. In this direction, in the content of the study, cognitive maps in two
different sectors as software and hardware from B2B market were collected. In the
conclusions of analysis carried out suitable with methodology, some findings about
which enterprises should give priority to which measurement in their web pages have
been accessed. In this respect, while entrepreneurs are preparing web pages, the results
of the study are assumed to be indicator about what they care for.
Sürdürülebilir Kalkınma Amaçları
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SKA 8: İnsana Yakışır İş ve Ekonomik Büyüme
Atıf için künye
Kaya, M. D., Haşıloğlu, A., & Haşıloğlu, S. B. (2010). Girişimci Web Sayfalarının Değerlendirilmesinde Bulanık Bilişsel Haritalama Yönteminin Kullanımı. EKEV AKADEMİ DERGİSİ, 44, 335–342.
BibTeX
@article{kaya2010-331167,
author = {Kaya, Muhammet Dursun and Haşıloğlu, Abdulsamet and Haşıloğlu, Selçuk Burak},
title = {Girişimci Web Sayfalarının Değerlendirilmesinde Bulanık Bilişsel Haritalama Yönteminin Kullanımı},
journal = {EKEV AKADEMİ DERGİSİ},
year = {2010},
volume = {44},
pages = {335--342},
issn = {1301-6229},
url = {https://akademik.atauni.edu.tr/yayinlar/331167-girisimci-web-sayfalarinin-degerlendirilmesinde-bulanik-bilissel-haritalama}
}